Brand Activation project for Olympikus' Corre 5 launch, covering storefront window design, product tables, product storytelling, and retail displays. Developed for Centauro and World Tennis stores.
I led the Creative Strategy & Coordination for this project, steering the artwork and 3D visualization team both creatively and technically while actively driving strategic client meetings, concept presentations, and final approvals. I was also directly hands-on in developing the technical drawings for execution.
Developed for Studio Firma + Vimer
Team: Lucas Andrade, Ranielison Oliveira (3D), Henrique Rocha (2D), Rafael Botelho (Photo)
Creative Process: Initial hand-drawn sketches
